308 Podcast Answer Man – Three Reasons I Considered Going To Multiple Episodes Per Week And Three Reasons Why I Chose Not To Do So!

by Cliff Ravenscraft on May 16, 2013

in Podcast Answer Man

no3xThree PAM Episodes Per Week?
In this week's episode of Podcast Answer Man, I explain why I had recently given a great deal of consideration to the thought of producing three 20 minute episodes or two 30 minute episodes, per week, instead of continuing my production of one 60 minute episode each week.

There are three reasons I had considered this change. First, I thought it would be good practice to apply the SCORRE method to each of my podcast episodes, having a focus on a single subject and one objective for each episode. Second, I thought it might make it easier to turn the archives of this podcast into a knowledge base where it would be easy to point people to a show with a single topic per episode. Third, I knew that if I doubled or tripled the amount of episodes I produced each week, I knew that it would increase the number of downloads that iTunes tracks, thus increasing my ranking and exposure within the iTunes podcast directory.

Ultimately, I came to the decision that I will not be moving to multiple episodes per week based upon three potential drawbacks. It would create a break in my consistency. I fear that I would end up overfeeding my audience, and it is simply a great deal more work to produce three shows in a week as compared to a single episode.


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